Showing posts with label Books for Successful Entrepreneurs. Show all posts
Showing posts with label Books for Successful Entrepreneurs. Show all posts

Sunday, February 8, 2009

Entrepreneurs in the Animation Industry.

The Name of the Game is Animation.

If ART and technology could merge to create a business venture, the animation industry would fit the description nicely. With India’s emergence as a global outsourcing leader in the late 1990s, initial efforts were made to create a vibrant animation outsourcing industry.

There was intense interest from Hollywood and elsewhere to use the unbeatable combination of the country’s artistic talent and low production costs. However, questions of quality and scale were soon raised and the pipeline of outsourcing contracts virtually dried up in the early 2000s. Now, a bunch of start-up companies are at the vanguard of reviving the sector and India is all set to enter the big league of global animation with outsourced content, own titles and big-title partnerships. Though the animation industry has often been clubbed under the technology sector, entrepreneurs say the business is 70% art and only 30% technology. This is probably one of the reasons why big corporate houses failed to make a mark and small enterprises driven by the passion of art-loving entrepreneurs were able to win some notable deals.

Neither is it a sector that can offer easy or quick money, say entrepreneurs. Nandish Domlur, chief executive of Paprikaas, a Bangalore-based animation company says businessmen looking to make profits in a very short span are grossly mistaken. “One needs to have a passion for this media and one cannot run this business as just another profitable venture.” India’s animation industry has triggered a flurry of investments and new companies, with the news that companies from the country have provided vital inputs to blockbusters such as Spider-Man and Star Wars. The dream of Hollywood from the comfort of a desktop, many thought. Estimates by the National Association of Software and Services Companies (Nasscom) showed that the Indian animation industry was set to grow from $354 million in 2006 to $869 million by 2010.

Rosy as it seems, the industry needs big investment, patience and a complex set of skills to succeed in this people-driven business. “Animation and gaming are still in their nascent stages. Hence, all those planning to start a venture should be technically sound and have some qualification in animation to understand the basic functioning. With increasing awareness, this may not be necessary but currently, it is essential,” says Toolbox Animation Studio founder Chetan Deshmukh.

To survive and flourish in the animation industry, players need to have a certain amount of global sensibilities. Animation caters to a very diverse marketplace which can range from films, advertising and gaming. As creativity is key, entrepreneurs need to have a keen eye and flair. The focus should always be on content excellence.

The industry, which started in a typical boot-strapped model doing lots of bits and pieces through outsourcing, is now spiralling towards taking greater ownership of its work. The animation business is not about scale but about domain expertise. As it evolves, experts say the industry could spawn India’s own animation characters, based on not just the rich mythological tradition of the country, but also on innovative modern-day characters.

As things stand, the animation industry is investing heavily in creating the capacity to serve content-hungry Western studios. Each seat costs a minimum of $12,000, including high-end software, hardware and data centre infrastructure.

“One needs to have immense conviction and patience for the work, as is the case in any start-up. But for animation, this is very essential as this is a capital-intensive business and has a long-term return on investment prospect. Hence, venture capital companies interested in investing here look at the number of projects at hand which can give a guarantee for return on investment. Short-term business plans may not work. People who put in money now will reap the benefits on a long term. Also, one should understand and respect art,” says Ashish Kulkarni, founder and CEO, Anirights Infomedia , which is soon to be acquired by the Reliance-Anil Dhirbubhai Ambani Group.

Nandish says that one can be successful in the industry by living up to three standards: quality, on-time delivery and cost arbitrage. “One needs to attract customers with low cost, but retain them for high quality,” he adds. The industry has evolved from being in the boutique space and has become more mainstream as it is looking at providing end-to-end services. The industry is now looking at co-producing skills that include developing scripts and creating the digitised content within a certain budget. The entrepreneurs feel that the outsourced services framework will lose flavour over time and ownership of content will be crucial for survival.

Just like any technology sector, the animation industry is also being stymied by the lack of required amount of trained talent. The rare combination of artistic skills and technical expertise is hard to come by. In 2005, Nasscom had predicted that India would need more than three lakh skilled animators by 2008 in content studios alone. In a recent report, the lobby group estimates that the Indian animation industry employed just around 16,500 people in 2006, which would grow to a mere 26,000 by 2010. Hence, there is a huge demand-supply gap. Besides, attrition is the name of the game with even some of the big players losing one out of two employees within a year.

“I have started my own training academy to avert this crisis. This way, I can hire for myself as well as provide quality manpower to the industry,” says Mr Deshmukh. Also, Indian companies are looking for alliances with global players to mitigate this talent crunch to a certain extent. In the case of Paprikaas, which is majority-owned by the Thomson Group, it is able to bring in the freelancers from the West who would work for a couple of months in India and train the people.

It has taken a while for the animation sector to get the recognition that information technology sector enjoys. Early entrepreneurs made some mistakes, but the country is richer for the experience. And now, a new breed of confident and mature start-ups are painting the global content creation market with their myriad colours. They are ready to fight the star wars in the entertainment business.

Reference:
PP Thimmaya & Saket Ambarkhane
Editors of Economic Times

Wednesday, October 15, 2008

Nurturing the Entrepreneurs Breed.

Just as a plant doesn’t grow with water alone, a startup enterprise cannot blossom only with money. It needs an eco-system that promotes entrepreneurship in addition to early-stage funding. India has not been able to spawn as many entrepreneurs as it can, because of the lack of such support systems. In the last few years, however, beginnings have been made by academic and industry bodies to join hands with funding institutions and nurture networks of entrepreneurs, mentors, customers and skilled workers. 

A popular link in this chain is the business plan competition, in which aspiring entrepreneurs pitch their business plans to venture capitalists. The best ones sometimes get funding for their ventures, but everyone gets the lasting benefits of networking, mentoring, and learning from peers. 

These contests can be as challenging as the marketplace itself. An entrepreneur needs to give a clear strategic perspective on the demand for one’s business, chart the cash flow and outline competitive advantages. For start-ups with all the elements drawn up, these contests can open the doors to success. 

While entrepreneurs are unlikely to get VC funding only on the basis of their business plan presentation at such contests, they will be able to take home exposure to a professional audience and feedback from a panel of judges who had nurtured startup businesses either as investors or founders, says Alok Mittal of Canaan Venture Partners. “The entrepreneurs get visibility in the right context. VCs and potential investors know the winners are chosen from a large number of entries.” 

One such event helped Abhishek Sinha finetune his business idea for a mobile phone payment system aimed at bringing daily wage earners under the banking system. He presented his plan at a contest organised by The Indus Entrepreneurs (TiE) in Mumbai last year, which helped him get feedback from industry veterans such as Raman Roy, Pramod Bhasin, Mahesh Murthy and Saurabh Srivastava. “To get a validation of my business plan from them was a tremendous boost,” says Mr Sinha. 

At the time of the event, he was already running a company and was in talks to sell it off. Once the sale was concluded, he used the proceeds to start another company, Eko Financial Services, to give shape to the new plan. He had initially thought of a product model, but the feedback at the contest helped him re-focus his business into a service model. The exposure also helped him to network with other experienced professionals and rope in Sanjay Bhargava, a former employee of Paypal, as co-founder. 

TiE has also teamed up with Wadhwani Centre for Entrepreneurship Development at the Indian School of Business to organise TiE-ISB Connect. In its third year now, the event provides an opportunity for entrepreneurs — both in the early stage as well as the growth phase — to meet venture capitalists, successful entrepreneurs, analysts and academicians in sessions over three days. This year’s event will be held in Hyderabad in the second week of November. About 60 venture capital firms, which have over $5 billion in India-focused investments, will be present. Last year’s event saw the participation of NEA Indo-US Ventures, Canaan Partners, Battery Ventures, Lightspeed and Helion Ventures. The last date for submitting business plans for this event is August 31, 2007. 

Institutes Play A Crucial Role 

It is still early to say if these events hold the answers to solving India’s entrepreneurship problems. But they are a step in the right direction. In the West where such competitions have been around for much longer, they have yielded good results. One example is the MIT Entrepreneurship Center that runs one of the best known entrepreneurship competitions called the MIT $100 K for its students and researchers. MIT $100 K, which has been around for the last 18 years, has created over 60 firms, 1,800 jobs and raised $175 million in venture capital so far. 

Academic institutions are a critical constituency of the entrepreneurial ecosystem and institutes in India are beginning to take a lead at grooming entrepreneurs. For example, IIM  Bangalore in association with the Nadathur S Raghavan Center for Entrepreneurial Learning conducts a management programme for women entrepreneurs at the IIM-B campus. Held every summer since 2004, the programme takes in 60-70 participants for a fee of Rs 15,000. The programme is spread over six weeks and helps the participants get a basic understanding in finance, business strategy, sales and marketing, managing people, negotiation and other basics of management. All participants submit a business plan at the end of the programme and the two best business plans are awarded. This programme is inspired by the Oxford Brookes University, which has a programme to train women entrepreneurs in tourism. 

Over the years there has been an increase in the number of B-School graduates wanting to start their own ventures on graduating. In 2006, nine students of IIM Lucknow, including the batch topper, opted out of final placements in order to start their own company. To meet their needs, IIM Lucknow started an entrepreneurial cell at the school called Abhiyaan. Among its other activities, Abhiyaan organises business plan workshops and an annual national level business plan competition called Nirvaan, which is open to all business and engineering schools across the country. Nirvaan 2006 saw participation from 40 schools and 550 participants who battled it out for prizes worth Rs 7.5 lakhs and a chance to get funding. 

IIM-L students who start their companies while still on campus are provided facilities, mentorship, and networking and business opportunities with the help of faculty, the IIM-L alumni community and Abhiyan partner organisations. Two such firms, including a guitar school chain, are being mentored this year. 

In TiE-ISB business plan contest in 2006, 20 entrepreneurs were chosen from 200 applicants, made presentations to a VC panel. In 2005, 14 entrepreneurs were selected for presentations. The organisers are reluctant to share the amount of money that these companies have raised since those meetings. “This is not a speed dating service, but more of an opportunity for entrepreneurs and investors to meet each other,” says Sateesh Andra, Venture Partner, Draper Fisher Jurvetson. After the event, TiE-ISB continues to mentor the selected startups. 

Tuesday, October 14, 2008

Entrepreneurship: Why Everyone in an Enterprise Can -- and Should -- Be a Leader

Why Everyone in an Enterprise Can -- and Should -- Be a Leader

Leadership doesn't just start at the top. Leaders can also be found at the bottom of an organization and at just about every place in between. In this special report by Knowledge@Wharton and The McKinsey Quarterly, the management journal of consulting firm McKinsey & Co., experts from McKinsey and Wharton point out that regardless of whether people are on the top line or the front line, they should explore ways to exercise their leadership potential to the fullest. That is the only way in which they can create meaningful working lives for themselves and the organization can get the most from their efforts. 

It is said that leadership starts at the top. This is often true, of course, but it is far from being the whole story. Leaders can also be found at the bottom of an organization and at just about every place in between.. 

Indeed, management experts at Wharton and McKinsey say that leadership can be found and must be practiced by employees at all levels of an organization. That is the only way in which an enterprise can get the most from managers and employees alike, achieve its strategic goals, fulfill the personal career aspirations of its people, and lay the groundwork for identifying and developing future leaders, including those who may eventually serve at the highest levels. A payroll clerk who recommends a way to streamline the process of cutting a check is demonstrating leadership -- given the parameters of his or her place in an organization -- in the same way as a CEO who is launching an initiative to transform a corporation. 

“Everybody can lead at every level; there are no excuses,” says Michael Useem, director of the Center for Leadership and Change Management at Wharton and the author of many articles and books on leadership. “It doesn’t matter if you’re on the front line or the top line. If you are given an office with the powers of that office, what do you add to the office above and beyond those powers? Do you excite and motivate people? Do you bring excellence and vision to what ultimately is the objective of that office or even the whole company? Everybody should be good at leading, whatever their level in the hierarchy.” 

“Everyone can exercise leadership by being an individual contributor at any level of an organization,” agrees Helen Handfield-Jones, an independent consultant on leadership talent strategy and co-author of the book The War for Talent. “What does that mean? Ultimately it comes down to looking for opportunities to make the world a better place. That sounds grand, but when people apply that idea to their work situations, it means having a vision of how your unit, or you as an individual, can be more effective and creative, go beyond day-to-day requirements, and energize others around that vision.” 

Keith Leslie, a principal in McKinsey’s London office, notes that in recent years many business people and business journalists have become enamored with the idea of the “heroic” leader -- the super-talented individual who single-handedly shepherds his or her organization to new heights. 

While powerful, charismatic individuals can make a difference, it is usually leadership teams, not the lone wolf, which prove essential to organizational success. In a 2001 article in The McKinsey Quarterly titled “Teamwork at the Top,” Leslie and two co-authors underscore this point by including a statement by former General Electric CEO Jack Welch, who says of GE: “We’ve developed an incredibly talented team of people running our major businesses, and, perhaps more important, there’s a healthy sense of collegiality, mutual trust, and respect for performance that pervades this organization.” 

“The emphasis that we at McKinsey place on team leadership is applicable to management teams at all levels -- top, middle or front line,” says Leslie. “There are two reasons we disagree with the view that leadership means a heroic leader who will bring the organization to the future. One, we observe lots of different kinds of people being successful leaders. I have some very successful CEOs as clients who are introspective and data-oriented. Those kinds of people can be just as effective as big-message, extroverted types. The second thing we observe is that there are people who are great leaders in one institution but not elsewhere. Quite a few chief executives have moved from one company to another and not struck gold twice. The reason is that context really matters. Having the right fit for leadership activity is incredibly important.” 

Both Useem and Handfield-Jones emphasize that leaders are made, not born. “There is no born leader as such,” says Useem. “Leadership at the front, mid and top lines alike is not innate. It is true some people have a huge head start. They’re exceptionally clear minded. They communicate well. They’re exceptionally persuasive. They look physically like a leader should, at least in the idealized Hollywood version. But the real skills of leadership at every level must be acquired in our lifetimes. There are no biological advantages. You have to learn those skills. And any organization, by implication, has to provide a chance for everybody to be a leader.”

Organizations can help managers and employees become leaders in a variety of ways: encouraging people to read histories, study biographies, carefully observe leaders around them, and engage in lifelong education. Organizations can also mentor people and help them discover, in their own way, how they can improve. Perhaps the most important thing organizations can do is encourage people to get out of their “comfort zones” and take on new tasks and challenges. 

Leading in Different Ways

While everyone in an enterprise can demonstrate leadership skills, middle managers and other people in non-executive positions must lead for different purposes and by different means than CEOs and other senior executives. No one suggests, for example, that a middle manager can influence a company’s strategic direction to the same extent as a chief executive. But non-executives can readily find ways to make their influence felt. 

Wharton management professor Anne Cummings agrees with Useem and Handfield-Jones that all employees can be leaders, even those who have no one reporting to them. All employees can exert what Cummings calls “horizontal” leadership -- leading in a setting where a person does not have the formal authority that is bestowed by a supervisory relationship. 

“There is a set of skills and capabilities that are useful at the lowest levels; you exert it through your peers and in team settings,” Cummings says. Leadership in the lower ranks can involve everything from prioritizing tasks and managing time to getting people to accomplish goals and resolving conflicts. Such commonplace actions are important because they help an organization at any level meet its goals. 

The essential set of skills for a senior executive -- character and integrity; the ability to think strategically; the ability to communicate and persuade; decisiveness and thoroughness in execution -- should be manifested by all employees. But they are exercised differently, and are narrower in their scope and influence, by people lower in the ranks. “If you’re an associate at Wal-Mart, you don’t look to change the entire corporate system,” according to Cummings. “You do what you can do to improve things where you are.” 

Consider the differences and similarities involved in how senior executives and middle managers approach communications. Senior executives must communicate a company’s overall strategy to investors, securities analysts, politicians and other external constituents. Internally, executives must be adept at communicating through channels ranging from an e-mail to one person to an on-stage presentation in front of thousands of employees. 

Mid-level managers, on the other hand, are almost never responsible for talking with political leaders or Wall Street analysts. Their public persona, if they even have one, is unimportant because typically their communication is done internally and to small groups of people. Yet the fundamental communication tenets of clarity and persuasion, accompanied by a healthy sense of ethics, should shine through even if everything is done, more or less, with a handshake and eye-to-eye contact, according to Useem. 

Like senior executives, non-executives can demonstrate leadership by taking into account three important themes in making decisions: direction, interaction and renewal. Leaders look at the direction in which they are trying to take their business, according to Leslie, the McKinsey consultant. Leaders ask the right questions about overall organizational performance and how teams work together to improve performance. Leaders set clear goals for their businesses as a whole. They then work to institute processes that revitalize the effort and commitment of the people they work with. Effective leaders are rarely satisfied. They continually ask: What is the next level of improvement? 

Middle managers and others can also exhibit leadership by “leading up,” according to Useem, who is the author of a book of that title. Leading up means offering new ideas and new directions to one’s superiors. Leadership is not a matter of how many subordinates one has; it is “a calling to help the organization go in the right direction, which means leading up.” 

Look for Challenges

People who wish to strengthen their leadership skills should seek out challenging experiences. “Put yourself in situations you’ve never been in before,” says Handfield-Jones. “If you’ve spent three to five years in one business unit, make a change. Lead a mature business, then a start-up business. Learn to lead in a line position, then put yourself in a staff role. You also have to seek out feedback, coaching and mentoring, so you can reflect on your own leadership style and learn about yourself as you go along.” 

As leaders grow and take on greater responsibilities, it becomes necessary for them to begin nurturing future leaders. Yet this is one of those responsibilities that appears obvious yet is often neglected, according to Handfield-Jones. “Managers and executives think developing talent is what HR does. That’s not true.” 

Indeed, while many major companies have formal leadership development programs, employees who seek to grow as leaders and be recognized for their leadership capabilities should not rely solely on these programs.

“It’s generally recognized that if you want to retain talented junior executives you have to give them opportunities to grow or develop,” Cummings says. “Most companies these days have some sort of leadership development program, but just how well organizations actually support these programs varies. These programs have to be in place, but having them in place is not enough. I’m hearing more and more that formal mentoring programs don’t necessarily work. It’s the informal development of people that may matter more.”

A Reluctance to Lead

Useem notes that people occupying the middle and lower levels of organizations sometimes resist, or even resent, bearing the mantle of leadership. Leadership is something for senior people to do, the thinking goes, and, after all, the rank and file are not paid to lead anybody. “Yes, you often hear people say those kinds of things: ‘They pay the execs at top level the big bucks to be leaders. But I think it’s a misstatement of what is required. Your leadership will have less impact at a lower level, by definition. Therefore you’re paid less. But leadership, in my view, is still obligatory on the part of everyone.”

Robert Felton, a McKinsey director and manager of the firm’s Seattle office, has had extensive experience studying change management. He says organizations that wish to improve and adapt with the times may find that middle managers are not only unwilling to act as leaders in fostering change but will actually work to thwart it -- not out of malice but out of inertia and a stubborn unwillingness to think and act in different ways.

It may seem counterintuitive, but when it comes to identifying and tackling problems, senior executives and front-line employees, along with their immediate supervisors, are often the groups of employees who see eye-to-eye on the need for action. The stumbling block to fixing what is wrong frequently is middle management. 

“The problem comes in the middle,” says Felton. “The middle manager, in my view, tends to overcome many, many change initiatives from both directions. CEOs are trying to change things from top, and front-line people are trying to change things from the bottom, and middle managers kill it. The middle manager is generally the enemy of serious change.”

To avoid this situation, Felton suggests that organizations recognize that they employ two kinds of middle managers. The first group consists of managers who possess neither the mettle nor the inclination to rise through the ranks but play vital roles because they have experience and know their jobs inside and out. The second group consists of people on the promotion track who may some day reach the senior level. 

Both types of managers are necessary to organizations but both are also quite capable of thwarting necessary change if they find it in their interest to do so. If senior executives want to initiate change of any kind, Felton recommends that they form a special task force with the front-line folks who share the view that change is required and have them report directly to the senior people rather than middle management – at least until the task is accomplished and perhaps permanently. 

Says Felton: “You need to create a partnership between the senior people and the front-line people -- and the front-line people need to be empowered. If they work for middle management, they will never be empowered.” Eliminating layers of middle management permanently can also reap rewards, as was famously demonstrated at General Electric under former chief executive Jack Welch. 

Felton adds that middle managers who embrace change are exerting leadership by setting an example for their peers and direct reports. In doing so, they are also putting themselves in a better position for promotion to more senior levels. 

As people grow as leaders, they are likely to find that their ability to lead requires a more sophisticated and less direct approach. “You have to find ways to influence people and inspire people around a vision,” says Handfield-Jones. “Then you have to shape that vision and shape the culture and values of your organization. You also have to have the fairly sophisticated leadership skill of making sure the leaders who report to you are themselves effective leaders to their people. So you’re reaching more broadly and more indirectly than your own immediate circle.”

And how, exactly, does someone with little or no managerial or supervisory experience go about taking that first step toward being a leader? “It simply involves an act of will,” says Useem. “You must simply decide, ‘I’m going to step forward to make a difference. I’m going to offer fresh insights and get people excited about where this company or organization ought to go.’ Leadership is a matter of personal commitment and drive..”

Thursday, August 14, 2008

How to Get the Most Important Things Done.

Have you ever gotten to the end of a "busy" day and then realized that you didn't really get anything significant done?

One of the biggest causes of this common problem is what Peter Drucker calls "drifting into trivia." Getting so caught up in all the small
stuff that you forget to do the big, important stuff.

There are many opportunities during each day for you to drift into trivia: remembering a phone call you need to make, coming across a piece of
paper reminding you of some other project, getting an email asking you a question, a call from a colleague, a drop-in visitor, etc.

Before you know it, the important task that you were working on is hijacked by a much less important errand.

If you find yourself routinely working on unimportant things or not accomplishing as much as you want, you may be drifting into trivia more often than you think.

Drifting into trivia is not always easy to spot. Sometimes the work that you drift into seems important, but if you take a step back and reflect on what you are really trying to accomplish, you realize that the work doesn't really serve your
objectives and is merely distracting you from what you really need to do.

The best way to avoid drifting into trivia is to have clear priorities and objectives. When your priorities are clear, you will be able to tell when that tempting distraction is less important. You will realize immediately that by doing it you would be drifting into trivia.

Setting Clear Priorities

Effective time managers quickly realize that they simply cannot do everything. They have to be selective with their limited amount of time and consciously choose to spend it on what is most important to them.

This is why it is so important for you to be the one choosing, rather than just going with the flow and allowing circumstances, interruptions or other people to choose for you.

Prioritizing means taking conscious control of your choices and deciding to spend more time on the projects and tasks that are important and valuable, and less time on the ones that are not as important or valuable.

This may sound obvious, but the fact is that the vast majority of people don't put much thought on how they spend their time. They just flow through life doing whatever grabs their attention next, or repeating the same things day after day
out of habit and routine.

How to Prioritize

The ABCD prioritization method is a simple, practical and powerful technique you can use to prioritize your projects and tasks.

You should start by prioritizing your projects (which represent your outcomes) based on their importance.

I normally assign an A priority to ongoing projects that I'm actively working on, as well as important long-term projects that I want to continue moving forward.

Your A projects represent outcomes that you have decided are important enough to commit time to on a regular basis. So, if you think you should be making progress on a project right now, give it an A priority.

I assign a priority of B to projects that are "under review." They may very well be worth moving forward, but they are not important enough to devote time to them this upcoming week. You can then revisit your decision during your next weekly
planning session.

One common mistake while prioritizing is to automatically assign an A priority to urgent things, and to push back important long-term projects to B or even C priority.

If a long-term project truly is important, you should make it an A and commit time to it on a regular basis.

I usually leave urgent but non-important projects/tasks as either B's or C's, which helps me to productively procrastinate on them until I can truly determine if they are worth doing. Since I review them regularly, I don't have to worry about them falling through cracks or becoming a crisis.

The C priority category represent projects that I may want to do at some point in the future, but definitely not right now. Once I've decided that a project is a C, I won't even consider committing any time to it during the upcoming week.

Finally, I reserve the D priority for projects and tasks that I'm not planning to do at all. They are simply not worth my time right now.

Prioritize Your Tasks

Prioritizing tasks is slightly different than prioritizing projects. In general, projects are things that you are going to work in parallel during the week, so the project priorities help you decide which projects to work on, as well as
how much time to devote to them.

On the other hand, you normally work on tasks for a given project sequentially. You work on the most important thing first until completed, and then you move on to the next most important thing, and so on. Task priorities help you decide the
ordering of tasks within a given project... which task to do first, which task to do second, etc.

You don't need to worry about any other projects or tasks you may have, just consider how important the task is for its project.

When prioritizing tasks, I usually start by categorizing them into one of the ABCD labels without providing a rank.

Ranking the Items

Once I have assigned a priority label to all tasks, I focus on the A's and assign individual priority rank values to the top five to ten tasks:

A1 for the most important, A2 for the next most important, and so on.

You can usually tell which of two items is more important just by looking at them.

If you are having trouble deciding, just ask yourself: "If I could only complete one of these but not both, which one would I choose?"

If you think two tasks are equally important, just assign the same priority value to both of them.

If you have more than ten tasks for a project, you don't have to assign rank numbers to all of them. Just rank the top five to ten tasks and leave the others with their general labels (A, B etc.)

One important benefit of prioritizing is that it allows you to focus on your most important tasks without getting overwhelmed by everything that you need to do.

That's why I suggest you only rank five to ten tasks: it allows you to focus on a small number of tasks at any given time.

Achieve Planner makes it super easy to filter your task list by priority so you can stay focused on your most important tasks.

If you still find your large task list overwhelming or distracting, simply move more of your tasks to B or even C status.

Working with Priorities

The key to making the ABCD method work for you is to develop the habit of using your priorities to guide your work.

Whenever you start working on a project, start with the top priority task and work on it until it's done (or it's time to work on some other project).

If you consistently choose to spend your time on your most important projects and tasks, you'll be making great use of your time and you'll feel much more productive.

Here's What You Can Do Now

1) Look over your projects and categorize them into A's, B's, C's and D's

2) If you start working on a project and you haven't prioritized your task list, spend a few minutes prioritizing your tasks and then get to work on your most important task first.

3) Whenever you start working on a project, start with the most important task first - develop the habit of using priorities to guide your work.

Here are some additional resources and tools that you might find useful...

1) Achieve Planner Software

Achieve Planner software for Windows helps you get organized, increase your productivity, and make better use of your time. Here's what one user had to say...

"After trying Achieve Planner for nearly two months I can honestly say that it has
revolutionized the way I work. I have an incredibly busy schedule so I need something that can cope with a multitude of tasks, projects and appointments whilst at the same time keeping me focused on what is most important. Achieve Planner does all of this and much more besides.

Over the years I've tried pretty much every system on the market and nothing, absolutely nothing, comes anywhere close to this. It looks great, works superbly, comes with excellent instructions, is a pleasure to use, but most important of all - IT REALLY WORKS!

For anyone who wants to get organized and take their productivity to the next level Achieve Planner is an absolute must. It's one piece of software that I'm certain I'll be using for many years to come."
Paul Smithson

2 ) The Journal" Diary Software

Keeping a journal or diary on your computer has never been easier! If you've ever wanted to start a journal or keep a diary, take this opportunity to get started today!

"I just wanted to thank you for writing such a useful program. I use it daily to record my thoughts, which I later review as I write my poetry. The easy reviewing of my previous thoughts from other days has alleviated much of the writers block I experienced in the past. Thanks again for the great software!"
Gregory Allan Clark

Sunday, July 27, 2008

Chetan Bhagat: Keep the Spark Alive

Keep the Spark Alive.

Excerpts Inaugural Speech for the new batch at the Symbiosis BBA program, Pune - 23rd June, 2008.By Chetan Bhagat.


Good Morning everyone and thank you for giving me this chance to speak to you.

This day is about you. You, who have come to this college, leaving the comfort of your homes (or in some cases discomfort), to become something in your life. I am sure you are excited. There are few days in human life when one is truly elated.

The first day in college is one of them. When you were getting ready today, you felt a tingling in your stomach. What would the auditorium be like, what would the teachers be like, who are my new classmates - there is so much to be curious about. I call this excitement, the spark within you that makes you feel truly alive today. Today I am going to talk about keeping the spark shining. Or to put it another way, how to be happy most, if not all the time.

Where do these sparks start? I think we are born with them. My 3-year old twin boys have a million sparks. A little Spiderman toy can make them jump on the bed. They get thrills from creaky swings in the park. A story from daddy gets them excited. They do a daily countdown for birthday party - several months in advance - just for the day they will cut their own birthday cake.

I see students like you, and I still see some sparks. But when I see older people, the spark is difficult to find. That means as we age, the spark fades. People whose spark has faded too much are dull, dejected, aimless and bitter. Remember Kareena in the first half of Jab We Met vs the second half? That is what happens when the spark is lost. So, how to save the spark?

Imagine the spark to be a lamp's flame. The first aspect is nurturing - to give your spark the fuel, continuously. The second is to guard against storms.

To nurture, always have goals. It is human nature to strive, improve and achieve full potential. In fact, that is success. It is what is possible for you. It isn't any external measure - a certain cost to company pay package, a particular car or house.

Most of us are from middle class families. To us, having material landmarks is success and rightly so. When you have grown up where money constraints force everyday choices, financial freedom is a big achievement. But it isn't the
purpose of life. If that was the case, Mr. Ambani would not show up for work. Shah Rukh Khan would stay at home and not dance anymore. Steve Jobs won't be working hard to make a better iPhone, as he sold Pixar for billions of dollars already.
Why do they do it? What makes them come to work everyday? They do it because it makes them happy. They do it because it makes them feel alive. Just getting better from current levels feels good. If you study hard, you can improve your rank. If you make an effort to interact with people, you will do better in interviews. If you practice, your cricket will get better. You may also know that you cannot become Tendulkar, yet. But you can get to the next level. Striving for that next level is important.

Nature designed with a random set of genes and circumstances in which we were born. To be happy, we have to accept it and make the most of nature's design. Are you? Goals will help you do that.

I must add, don't just have career or academic goals. Set goals to give you a balanced, successful life. I use the word balanced before successful. Balanced means ensuring your health, relationships, mental peace are all in good order.

There is no point of getting a promotion on the day of your breakup. There is no fun in driving a car if your back hurts. Shopping is not enjoyable if your mind is full of tensions.


You must have read some quotes - Life is a tough race, it is a marathon or whatever. No, from what I have seen so far, life is one of those races in nursery school, where you have to run with a marble in a spoon kept in your mouth. If the marble falls, there is no point coming first. Same with life, where health and relationships are the marbles. Your striving is only worth it if there is harmony in your life. Else, you may achieve the success, but this spark, this feeling of being excited and alive, will start to die.

One last thing about nurturing the spark - don't take life seriously. One of my yoga teachers used to make students laugh during classes. One student asked him if these jokes would take away something from the yoga practice. The teacher said - don't be serious, be sincere. This quote has defined my work ever since. Whether its my writing, my job, my relationships or any of my goals. I get thousands of opinions on my writing everyday. There is heaps of praise, there is intense criticism. If I take it all seriously, how will I write? Or rather, how will I live? Life is not to be taken seriously, as we are really temporary here. We are like a pre-paid card with limited validity. If we are lucky, we may last another 50 years. And 50 years is just 2,500 weekends. Do we really need to get so worked up? It's ok, bunk a few classes, goof up a few interviews, fall in love. We are people, not programmed devices.

I've told you three things - reasonable goals, balance and not taking it too seriously that will nurture the spark. However, there are four storms in life that will threaten to completely put out the flame. These must be guarded against. These are Disappointment, Frustration, Unfairness and Loneliness of purpose.

Disappointment will come when your effort does not give you the expected return, if things don't go as planned or if you face failure. Failure is extremely difficult to handle, but those that do come out stronger. What did this failure teach me? Is the question you will need to ask. You will feel miserable. You will want to quit, like I wanted to when nine publishers rejected my first book. Some IITians kill themselves over low grades - how silly is that? But that is how much failure can hurt you. But it's life. If challenges could always be overcome, they would cease to be a challenge. And remember - if you are failing at something, that means you are at your limit or potential. And that's where you want to be.

Disappointment's cousin is frustration, the second storm. Have you ever been frustrated? It happens when things are stuck. This is especially relevant in India. From traffic jams to getting that job you deserve, sometimes things take so long that you don't know if you chose the right goal. After books, I set the goal of writing for Bollywood, as I thought they needed writers. I am called extremely lucky, but it took me five years to get close to a release.

Frustration saps excitement, and turns your initial energy into something negative, making you a bitter person. How did I deal with it? A realistic assessment of the time involved - movies take a long time to make even though they are watched quickly, seeking a certain enjoyment in the process rather than the end result - at least I was learning how to write scripts, having a side plan - I had my third book to write and even something as simple as pleasurable distractions in your life - friends, food, travel can help you overcome it. Remember, nothing is to be taken seriously. Frustration is a sign somewhere, you took it too seriously.

Unfairness - this is hardest to deal with, but unfortunately that is how our country works. People with connections, rich dads, beautiful faces, pedigree find it easier to make it - not just in Bollywood, but everywhere. And sometimes it is just plain luck. There are so few opportunities in India, so many stars need to be aligned for you to make it happen. Merit and hard work is not always linked to achievement in the short term, but the long term correlation is high, and ultimately things do work out. But realize, there will be some people luckier than you. In fact, to have an
opportunity to go to college and understand this speech in English means you are pretty damm lucky by Indian standards. Let's be grateful for what we have and get the strength to accept what we don't. I have so much love from my readers that other writers cannot even imagine it. However, I don't get literary praise. It's ok. I don't look like Aishwarya Rai, but I have two boys who I think are more beautiful than her. It's ok. Don't let unfairness kill your spark.

Finally, the last point that can kill your spark is Isolation. As you grow older you will realize you are unique. When you are little, all kids want Ice cream and Spiderman. As you grow older to college, you still are a lot like your friends. But ten years later and you realize you are unique. What you want, what you believe in, what makes you feel, may be different from even the people closest to you. This can create conflict as your goals may not match with others. And you may drop some of them. Basketball captains in college invariably stop playing basketball by the time
they have their second child. They give up something that meant so much to them. They do it for their family. But in doing that, the spark dies. Never, ever make that compromise. Love yourself first, and then others.

There you go. I've told you the four thunderstorms - disappointment, frustration, unfairness and isolation. You cannot avoid them, as like the monsoon they will come into your life at regular intervals. You just need to keep the raincoat handy to not let the spark die.

I welcome you again to the most wonderful years of your life. If someone gave me the choice to go back in time, I will surely choose college. But I also hope that ten years later as well, your eyes will shine the same way as they do today. That you will Keep the Spark alive, not only through college, but through the next 2,500 weekends. And I hope not just you, but my whole country will keep that spark alive, as we really need it now more than any moment in history.

And there is something cool about saying - I come from the land of a billion sparks.

Thank You!!!

Sunday, June 8, 2008

Seven Signs of a Successful Entrepreneur

Seven signs of an Entrepreneur

IT TAKES an entrepreneurial fire in your belly to start a business — and make it succeed — and not everyone has it. How do you know if you have what it takes to start a business? There’s really no way to know for sure. But there are things in common among the emotional and family fabric of people ready to consider an entrepreneurial venture. You don’t have to fit all seven of these categories to be a good candidate for entrepreneurship. But it probably wouldn’t hurt. In general, the more you have in common with these characteristics, the closer you probably are to being ready to try going out on your own.

1

You come from a line of people who couldn’t work for someone else. People who are successful at establishing their own business tend to have had parents who worked for themselves. It’s usually easier to get a job with a company than to start your own business; people who strike out on their own often have the direct example of a parent to look to.

2

You’re a lousy employee. No need to sugar-coat this one. People who start their own businesses tend to have been fired from or quit more than one job. It is not to say you were laid off for lack of work or transitioned from one job to a better-paying one — you were cut loose, or you quit before they could fire you. Think of it as the marketplace telling you that the only person who can effectively motivate and manage you is yourself.

3

You see more than one definition of “job security.” The very few people who’ve stayed with one employer for 25 or 30 years may look incredibly secure, but how many people do you know who are able to stay with one company for that long? In a rapidly changing economy, job security can be frighteningly fleeting. To paraphrase one business observer, “It’s way better to have 100 idiot clients than to have one idiot boss.”

4

You’ve gone as far as you can go, or you’re not going anywhere at all. Sometimes the motivation to start a new venture comes from having reached the top of the pile where you are, looking around, and saying, “What’s next?” Early success can be wonderful, but early retirement can sometimes drive energetic and motivated people totally batty. On the other hand, the drive to build something new can also come from deciding that you’re stuck in the middle instead of at the top. Fear of stagnation can be a powerful motivator, especially if you have an idea for something that could be at least more interesting and potentially more lucrative.

5

You’ve done the market research already. Don’t even talk to me about your great business idea if you haven’t put the time into figuring out if there’s a market for your product or service. As the people behind any number of failed internet ventures will tell you, “cool” doesn’t necessarily translate into “profitable.” Don’t bother building it if you haven’t figured out whether there’s a good chance the customers will come.

6

You’ve got the support of your family. Starting a business is stressful under the best of circumstances. Trying to do it without the support of your spouse or other significant family members or friends would probably be unbearable.

7

You know you cannot do it alone. You might excel at promoting a business. Maybe you love running the financial end of the enterprise. You could be someone who starts a business because you have unique creative or technical know-how to create a product.

Any of the above is possible, but it’s unlikely that you are going to excel at all of these tasks — or at all of the tasks involved in running any business. Forget all that “lone wolf” stuff. No matter how “go-italone” your philosophy is, you’re going to need some help sometime.

The willingness to get that help — having employees, partners or consultants for those areas in which you are not an expert — is one indicator of likely future success. As development consultant Ernesto Sirolli writes in “Ripples from the Zambezi,” “No successful entrepreneur has ever succeeded alone... The person who is most capable of enlisting the support of others is the most likely to succeed.”

Reference:
(Adapted from Microsoft’s Small Business Centre website)

Tuesday, June 3, 2008

Management Thoughts.

Peter Drucker and 14 Management Thoughts

1. What Needs to Be Done

Successful leaders don't start out asking, "What do I want to do?" They ask, "What needs to be done?" Then they ask, "Of those things that would make a difference, which are right for me?" They don't tackle things they aren't good at. They make sure other necessities get done, but not by them. Successful leaders make sure that they succeed! They are not afraid of strength in others. Andrew Carnegie wanted to put on his gravestone, "Here lies a man who knew how to put into his service more able men than he was himself."

2. Check Your Performance

Effective leaders check their performance. They write down, "What do I hope to achieve if I take on this assignment?" They put away their goals for six months and then come back and check their performance against goals. This way, they find out what they do well and what they do poorly. They also find out whether they picked the truly important things to do. I've seen a great many people who are exceedingly good at execution, but exceedingly poor at picking the important things. They are magnificent at getting the unimportant things done. They have an impressive record of achievement on trivial matters.

3. Mission Driven

Leaders communicate in the sense that people around them know what they are trying to do. They are purpose driven--yes, mission driven. They know how to establish a mission. And another thing, they know how to say no. The pressure on leaders to do 984 different things is unbearable, so the effective ones learn how to say no and stick with it. They don't suffocate themselves as a result. Too many leaders try to do a little bit of 25 things and get nothing done. They are very popular because they always say yes. But they get nothing done.

4. Creative Abandonment

A critical question for leaders is, "When do you stop pouring resources into things that have achieved their purpose?" The most dangerous traps for a leader are those near-successes where everybody says that if you just give it another big push it will go over the top. One tries it once. One tries it twice. One tries it a third time. But, by then it should be obvious this will be very hard to do. So, I always advise my friend Rick Warren, "Don't tell me what you're doing, Rick. Tell me what you stopped doing."

5. The Rise of the Modern Multinational

The modern multinational corporation was invented in 1859. Siemens invented it because the English Siemens company had grown faster than the German parent. Before the Second World War, IBM was a small maker, not of computers, but of adding machines. They had one branch in England, which was very typical for the era. In the 1920s, General Motors bought a German and English and then Australian automobile manufacturer. The first time somebody from Detroit actually visited the European subsidiaries was in 1950. A trip to Europe was a big trip. You were gone three months. I still remember the excitement when the then head of GM went to Europe in the 1920s to buy the European properties. He never went back.

6. 21st Century Organizations

Let me give you one example. This happens to be a consulting firm headquartered in Boston. Each morning, between 8 A.M. and 9 A.M. Boston time, which is 5 A.M. in the morning here in California and 11 P.M. in Tokyo, the firm conducts a one-hour management meeting on the Internet. That would have been inconceivable a few years back when you couldn't have done it physically. And for a few years, I worked with this firm closely and I had rented a room in a nearby motel and put in a videoconferencing screen. Once a week, I participated in this Internet meeting and we could do it quite easily, successfully. As a result of which, that consulting firm is not organized around localities but around clients.

7. How To Lead a 21st Century Organization

Don't travel so much. Organize your travel. It is important that you see people and that you are seen by people maybe once or twice a year. Otherwise, don't travel. Make them come to see you. Use technology--it is cheaper than traveling. I don't know anybody who can work while traveling. Do you? The second thing to say is make sure that your subsidiaries and foreign offices take up the responsibility to keep you informed. So, ask them twice a year, "What activities do you need to report to me?" Also ask them, "What about my activity and my plans do you need to know from me?" The second question is just as important.

8. Prisoner of Your Own Organization

When you are the chief executive, you're the prisoner of your organization. The moment you're in the office, everybody comes to you and wants something, and it is useless to lock the door. They'll break in. So, you have to get outside the office. But still, that isn't traveling. That's being at home or having a secret office elsewhere. When you're alone, in your secret office, ask the question, "What needs to be done?" Develop your priorities and don't have more than two. I don't know anybody who can do three things at the same time and do them well. Do one task at a time or two tasks at a time. That's it. OK, two works better for most. Most people need the change of pace. But, when you are finished with two jobs or reach the point where it's futile, make the list again. Don't go back to priority three. At that point, it's obsolete.

9. How Organizations Fall Down

Make sure the people with whom you work understand your priorities. Where organizations fall down is when they have to guess at what the boss is working at, and they invariably guess wrong. So the CEO needs to say, "This is what I am focusing on." Then the CEO needs to ask of his associates, "What are you focusing on?" Ask your associates, "You put this on top of your priority list--why?" The reason may be the right one, but it may also be that this associate of yours is a salesman who persuades you that his priorities are correct when they are not. So, make sure that you understand your associates' priorities and make sure that after you have that conversation, you sit down and drop them a two-page note--"This is what I think we discussed. This is what I think we decided. This is what I think you committed yourself to within what time frame." Finally, ask them, "What do you expect from me as you seek to achieve your goals?"

10. The Transition from Entrepreneur to Large Company CEO

Again, let's start out discussing what not to do. Don't try to be somebody else. By now you have your style. This is how you get things done. Don't take on things you don't believe in and that you yourself are not good at. Learn to say no. Effective leaders match the objective needs of their company with the subjective competencies. As a result, they get an enormous amount of things done fast.

11. How Capable Leaders Blow It

One of the ablest men I've worked with, and this is a long time back, was Germany's last pre-World War II democratic chancellor, Dr. Heinrich Bruning. He had an incredible ability to see the heart of a problem. But he was very weak on financial matters. He should have delegated but he wasted endless hours on budgets and performed poorly. This was a terrible failing during a Depression and it led to Hitler. Never try to be an expert if you are not. Build on your strengths and find strong people to do the other necessary tasks.

12. The Danger Of Charisma

You know, I was the first one to talk about leadership 50 years ago, but there is too much talk, too much emphasis on it today and not enough on effectiveness. The only thing you can say about a leader is that a leader is somebody who has followers. The most charismatic leaders of the last century were called Hitler, Stalin, Mao and Mussolini. They were mis-leaders! Charismatic leadership by itself certainly is greatly overstated. Look, one of the most effective American presidents of the last 100 years was Harry Truman. He didn't have an ounce of charisma. Truman was as bland as a dead mackerel. Everybody who worked for him worshiped him because he was absolutely trustworthy. If Truman said no, it was no, and if he said yes, it was yes. And he didn't say no to one person and yes to the next one on the same issue. The other effective president of the last 100 years was Ronald Reagan. His great strength was not charisma, as is commonly thought, but that he knew exactly what he could do and what he could not do.

13. How To Reinvigorate People

Within organizations there are people who, typically in their 40s, hit a midlife crisis when they realize that they won't make it to the top or discover that they are not yet first-rate. This happens to engineers and accountants and technicians. The worst midlife crisis is that of physicians, as you know. They all have a severe midlife crisis. Basically, their work becomes awfully boring. Just imagine seeing nothing for 30 years but people with a skin rash. They have a midlife crisis, and that's when they take to the bottle. How do you save these people? Give them a parallel challenge. Without that, they'll soon take to drinking or to sleeping around. In a coeducational college, they sleep around and drink. The two things are not incompatible, alas! Encourage people facing a midlife crisis to apply their skills in the non-profit sector.

14. Character Development

We have talked a lot about executive development. We have been mostly talking about developing people's strength and giving them experiences. Character is not developed that way. That is developed inside and not outside. I think churches and synagogues and the 12-step recovery programs are the main development agents of character today.

Thursday, May 15, 2008

How 51 Gorillas Can Make You Seriously Rich?

HOW 51 GORILLAS CAN MAKE YOU SERIOUSLY RICH

Or, why so many business books are awful

IF YOU want to profit from your pen, first write a bestselling business book. In few other literary genres are the spin-offs so lucrative. If you speak well enough to make a conference of dozing middle managers sit up, your fortune is made. You can, says Mark French of Leading Authorities, a top speaking agency, make a seven-figure income from speechifying alone.

Given this strong motivation to succeed, it is astonishing how bad most business books are. Many appear to be little more than expanded PowerPoint presentations, with bullet points and sidebars setting out unrelated examples or unconnected thoughts. Some read like an extended paragraph from a consultant’s report (and, indeed, many consultancies encourage their stars to write books around a single idea and lots of examples from the clientele). Few business books are written by a single author; lots require a whole support team of researchers. And all too many have meaningless diagrams. The formula seems to be: keep the sentences short, the wisdom homespun and the typography aggressive; offer lots of anecdotes, relevant or not; and put an animal in the title—gorillas, fish and purple cows are in vogue this year. Or copy Stephen Covey (author of the hugely successful ‘Seven Habits of Highly Effective People’) and include a number. Here, though, inflation is setting in: this autumn sees the publication of ‘The 18 Immutable Laws of Corporate Reputation’ by Ronald Alsop. And Michael Feiner has written a book offering ‘the 50 basic laws that will make people want to perform better for you’.

The fundamental problem is that a successful business book needs a bright idea, and they, in the nature of business, come along infrequently. The dotcom boom brought some, the spurs to Clayton Christensen’s ‘The Innovator’s Dilemma’ or Rosabeth Moss Kanter’s ‘Evolve!’ (accompanied by a CD of the guru herself rapping her message). Since then, new books have tended to focus on three areas: corporate governance; leadership; and how to make money out of bits of the business that were forgotten in the boom.



The first category has produced the most meticulous work, with books such as “The Recurrent Crisis in Corporate Governance” by Paul MacAvoy, an academic, and Ira Millstein, a lawyer. Inevitably, many books have raked over the lessons of Enron, WorldCom and other failures, trying to explain what went wrong.

Some of the leadership books are written (or ghost-written) by the likes of Rudy Giuliani or Jack Welch, to describe the secrets of their success. Others explain the mysterious qualities that successful entrepreneurs/leaders display. Warren Bennis’s ‘Geeks & Geezers’, for example, compares different formative experiences on the way to the top. Of course, the most perceptive leadership literature was written 400 years ago by William Shakespeare; and some of today’s most readable books discuss the techniques of past heroes, such as Alexander the Great. They will teach you history, even if they do not make you Jack Welch.

The sheer number of business books means that the diamonds shine rarely in a mound of dross. One industry insider estimates, on the basis of figures from Nielsen Bookscan and a hunch about Amazon’s sales, which Bookscan excludes, that a total of 8m-10m books that could broadly be defined as ‘business’ are sold in America each year. They are almost all written by North Americans: Charles Handy, the Irish author of ‘The Age of Unreason’, is one of the few non-Americans who has managed to break into this
market.

Including Amazon’s figures, the top 50 business books sold around 4m copies in the first seven months of this year. But many sell fewer than 1,000 in their first year, and the fall-off in sales is almost always dramatic. “The shelf-life of maximum relevance is measured in months,” says Adrian Zackheim, who made his name publishing Jim Collins’s ‘Good to Great’, one of the rare business books that has topped bestseller lists for years.

It is hard to believe that many managers run their businesses differently as a result of their reading. Occasionally, however, a truly great business book will articulate an idea that helps them to explain what it is that they are trying to do. It creates phrases—such as ‘core competence’ or ‘emotional intelligence’ — that fit the moment. But a few lines of ‘Henry IV, Part II’ might well serve the same function, and give more pleasure too.

Reference:
The Economist